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General Session

The "Blueprint" for Success: BCBS Strategic Priorities

Wednesday, February 28, 2024
8:05 AM – 9:00 AM CT
Location: Lost Pines Ballroom

    Speaker(s)

  • Dana Erickson

    President and Chief Executive Officer
    Blue Cross and Blue Shield of Minnesota

  • Sarah Iselin

    President and Chief Executive Officer
    Blue Cross Blue Shield of Massachusetts

  • Kim Keck

    President and Chief Executive Officer
    Blue Cross Blue Shield Association

  • Paul Zurlo

    President and Chief Executive Officer
    Blue Cross of Idaho

In a time of rapid and dynamic change, long-term strategic success requires new capabilities and strengths. Hear this panel of executive leaders discuss the latest opportunities for the Blues and how we’re collectively working to modernize our foundational capabilities needed to stay competitive in the marketplace.