Director of Reporting & Analytics
Independence Blue Cross
Elissa Marsicano is Director of Informatics Account Reporting and Analytics at Independence Blue Cross. In her role she oversees all commercial group utilization reporting, as well as digital marketing and sales analytics. Her responsibilities include understanding medical and pharmacy cost drivers across the commercial book of business as well as at an individual customer account level. She supports digital engagement strategies increasing member outreach effectiveness across all channels and oversees discount and repricing analytics. Since joining Independence in 2010, Elissa has held positions in Financial Planning and Analysis and Corporate Strategy before moving into her Data Analytics leadership role. She holds a Bachelor of Science in Accounting from King’s College.
Precision Healthcare: Unveiling Population Needs through Data Integration
Wednesday, February 28, 2024
11:00 AM – 11:45 AM CT